When you come to our site, your IP address will let us know what site you visited before coming to us and what site you visit after us. This helps us with demographic information and research.
Automatic Data Collection
Non-personally identifying data is collected from you through two distinct automated services – cookies and action tags. These services do not identify who you are personally. They simply provide us with data that lets us recognize how you use the site and if you have visited our site before. They help with our marketing efforts, but also help us improve your user experience.
Cookies are tiny files that are placed on your browser when you visit our site. They let us know when you’ve been here before, and it allows us to streamline your experience. You have the right to turn off cookies on your browser, but if you do so you won’t be able to use our site – and you will also be blocked from using most commercial Internet sites.
Action tags are one-pixel sized images on our pages. They allow us to see how our site is used, and which parts of the site get the most attention from users. We use them to have a greater understanding of what parts of our site are popular and useful and what parts need improvement.
Personally Identifiable Information
When you place an order on our site, we collect information that can identify you personally. This information includes your name, address, phone number, credit card information and email address.
Your credit card information will never be shared with a third party, except with our merchant bank in order to process your payment.
Your other information may be shared with third parties. This happens because one of the ways that we are able to offer our reports for very little money is by creating information sharing agreements with third parties.
What this means in practice is that you may get emails or text messages offering you information about products and services from third parties that may have reason to believe that you will find their advertisements compelling.
We are not responsible for the actions of these third parties when they contact you. If you would like to stop receiving emails or text messages from these third parties, you need to contact them directly and request to opt out of their messages.
We may also send you a welcome email when you first sign up for our service.
Non-Personally Identifiable Information
Non-personally identifiable information – generally your general geographic location and IP address – are used to create aggregate and statistical data. This allows us to improve our site experience and marketing efforts. It may also be shared with third parties for advertising purposes.
There may be links to third-party websites on our site. Those third-party websites have their own privacy policies that you should review carefully. We are not responsible for the actions of third-party websites that advertise on our site.
We believe in data security. For that reason, your personally identifiable data is encrypted when it is sent to us. It is only visible to people when it needs to be as part of the general course of business.
Our staff has signed non-disclosure agreements stating that they will only share your information as part of the course of business.
We may decrypt and share your information with law enforcement officials if they present us with a legally binding judicial order.
At some point, you may no longer want us to store your information. This is your right. If you want us to delete your information, you simply have to contact our customer support team and put in an official request.
You may also want to stop receiving emails from us. In that case, look for the opt-out link at the bottom of the latest email you have received. It may take up to 10 days for us to complete the opt-out process.
We will not be held liable for any real or perceived damages that may result from the use of our site, or for the actions of any third parties.
This site participates in various affiliate advertising programs that compensate us for referring customers.